1. [XLS] Local Television Market Universe Estimates
Jan 1, 2023 · Estimates are effective October 27, 2022 Below is how the DMAs would be ranked if the DMA Ranks were based on Total Households.
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2. 2022-2023 Nielsen DMA ranking - USTVDB
The local television market universe estimates for the various designated market ... 2022-2023 television season—effective Thursday, October 27, 2022. There are ...
The local television market universe estimates for the various designated market areas, as defined and used by The Nielsen Company throughout the 2022-2023 television season—effective Thursday, October 27, 2022. There are a total number of 123,785,250 Nielsen Station Index TV homes for the 2022-23 season. [Due to licensing restrictions, the number of TV households for individual DMAs cannot be displayed.]
3. [PDF] Local Television Market Universe Estimates
Rank-TV Homes Designated Market Area (DMA). TV Homes. % of US. 1. New York. 7,074,750. 6.309. 2. Los Angeles. 5,318,630. 4.743. 3. Chicago. 3,299,720. 2.942.
4. Nielsen Universe Estimates - Ratings Ryan
Oct 6, 2023 · Below are the Nielsen Universe estimates for the last 50 TV seasons. ... 2022-23, 39.03, 24.67, 69.95, 35.16, 34.79, 130.51, 64.96, 65.55, 121.57 ...
Below are the Nielsen Universe estimates for the last 50 TV seasons. Universe estimates are used by Nielsen to calculate a program's rating...
5. DMA® Regions | Nielsen
DMA (Designated Market Area) regions are the geographic areas and zip codes in the U.S. in which local television viewing is measured by Nielsen.
6. [PDF] June 23, 2022 FCC FACT SHEET* Update to Publication for Television ...
Jun 23, 2022 · The Commission's implementing rules define a “local market” as “the designated market area in which a station is located” and further define a “ ...
7. [PDF] The future of media buying is here. - New York Interconnect
Nielsen, 2021-2022 DMA Universe Estimates for TV Households w/ BBO 4. Scarborough USA+ 2021 Release 1 Household Total (Jan 2020 – May 2021). Base A18+ ...
8. Local Market Definitions - Comscore, Inc.
Comscore Markets™ provides 210 local market definitions and universe estimates created using Comscore proprietary methodology.
9. [PDF] LOCAL TELEVISION MARKET UNIVERSE ESTIMATES
Sep 22, 2018 · LOCAL TELEVISION MARKET. UNIVERSE ESTIMATES. RANK-TV HOMES DESIGNATED MARKET AREA (DMA). TV HOMES. % OF US. 68 Roanoke-Lynchburg. 417,200. 0.378.
10. 2021-22 ADVANCE TELEVISION HOUSEHOLD UNIVERSE ...
May 14, 2021 · The Advance 2021-2022 Universe Estimates assume a TV penetration of 96.3% for January 2022, an increase of 0.1 percentage points from the 96.2% ...
Even before the pandemic, women handled multiple responsibilities at once, from running a business to a household, caring for family or for community, and more.
11. Nielsen To Start Local TV Impressions Metric Measure In January 2022
Sep 21, 2021 · Nielsen says the new timing will enable it to publish an official BBO universe estimate to be audited and reviewed by the Media Rating Council ( ...
Nielsen will transition to impressions-based reporting for local U.S. TV station ad buying and selling at the same time as the integration of broadband-only homes into Nielsen local TV measurement.
12. Audience Insights: Local TV's Perplexing Population Puzzle
May 24, 2022 · Heading into the 2022 TV season, TV ratings stalwart Nielsen projected that the total number of U.S. households had topped 127 million, with ...
Changes in how we access and consume television content are creating challenges when it comes to counting how many potential viewers are out there.
13. U.S. media markets: Who's up, who's down
Oct 23, 2023 · The top five markets remained unchanged in Nielsen's latest local TV market rankings: N.Y., L.A., Chicago, Philadelphia and Dallas-Ft. Worth ...
The top five markets remained unchanged in Nielsen’s latest local TV market rankings: N.Y., L.A., Chicago, Philadelphia and Dallas-Ft. Worth, and there are some notable changes elsewhere on the list.
14. Number of TV households in the U.S. 2000-2024 - Statista
Dec 12, 2023 · According to estimates, there were 125 million TV homes in the United States for the 2023-2024 TV season. Whilst the number of TV households ...
How many U.S. households own a TV? In 2023-2024, the number of TV households in the U.S. was 125 million, up from the previous years.
15. [PDF] Local Television Market Universe Estimates: Hispanic or Latino TV ...
Local Television Market Universe Estimates: Hispanic or Latino TV Homes. Estimates as of January 1, 2017 and used throughout the 2016-2017 television season.
16. Annual Nielsen Update of U.S. Population Trends and Latest ...
Nov 17, 2021 · This year the total US Universe of TV homes increased from 121.0 to 122.4 million. That's a 1,400,000 (1.2%) increase which lifts all cable UEs ...
Byron Media’s John Morse reports that Nielsen’s widely-used TV universe numbers provide an important context for advertising and therefore for programming and production targets. Nielsen updates all its universe national base counts once every year in September and they are the official estimates for 2022. KEY TAKEAWAYS: PAST YEAR CHANGES This year the total US … Annual Nielsen Update of U.S. Population Trends and Latest Household Universes Read More »
